Department of Public Relations

Return to: College of Media & Communication

Weiwu Zhang, Ph.D., Chairperson

Professors: Callison, Perlmutter
Associate Professors: Bolls, Dean, Seltzer, Zhang
Assistant Professors: Gearhart, Graybeal, King, Lee, Rasmussen
Assistant Professors of Practice: Gilmore, Grant-Langston, Low, Roginson

CONTACT INFORMATION: 213 Media and Communication Building Box 43082, Lubbock, TX 79409-3082, T 806.834.3803, F 806.742.1085, www.depts.ttu.edu/comc/programs/pr.php

About the Department

The Department of Public Relations offers two 120-hour degree programs leading to a Bachelor of Arts in Public Relations and a Bachelor of Arts in Media Strategies.

Program Offerings & Course Descriptions

Programs

• Media Strategies, B.A.
• Public Relations, B.A.

• Media Strategies, Undergraduate Minor
• Public Relations, Undergraduate Minor

Courses

• PR 2310 - Principles of Public Relations
• PR 3300 - Applied Public Relations Theory and Concepts
• PR 3308 - Public Relations Practice
• PR 3311 - Public Relations Strategies
• PR 3312 - Public Relations Writing
• PR 3315 - Digital Public Relations
• PR 3341 - Public Relations Graphics and Production
• PR 3345 - Public Relations Content Development
• PR 3351 - Public Relations for Nonprofits
• PR 3352 - Public Relations Event Management
• PR 3353 - Political Public Relations
• PR 3354 - Sports Public Relations
• PR 3390 - Internship in Public Relations
• PR 4000 - Special Public Relations Project in Integrated Communication
• PR 4300 - Individual Study in Public Relations
• PR 4301 - Special Topics in Public Relations
• PR 4350 - Crisis Communication
• PR 4351 - International and Multicultural Public Relations
• PR 4380 - Applied Public Relations Research
• PR 4412 - Public Relations Campaigns

Return to: College of Media & Communication