Mar 28, 2024  
2020-2021 Undergraduate and Graduate Catalog 
    
2020-2021 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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PR 4412 - Public Relations Campaigns

4 Semester Credit Hours
Prerequisites: C or better in PR 3308 , PR 3312 , and PR 4380  or MCOM 3380 . Public relations campaign planning, preparation, and presentation in problem-solving mode. Setting objectives; executing research projects; evaluating creative media promotion; and preparing public relations plans, messages, budgets. (CL)



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