Apr 18, 2024  
2018-2019 Undergraduate and Graduate Catalog 
    
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2018-2019 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

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MCOM 4325 - Media Entrepreneurship

3 Semester Credit Hours
Prerequisite: Junior or senior standing; C or better in MCOM 2310 , MCOM 2320 , and either MCOM 3380  or PR 4380 . An analytical study of media entrepreneurship in digital media industries. Includes examining market competition, technological innovation, and value creation in the production and distribution of digital media content. (CL)


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