Mass Communications, Ph.D.

About the Mass Communication Doctoral Program

The Doctor of Philosophy in Mass Communications degree is designed to prepare students for careers in communications research and academia. Doctoral study includes coursework in media research, theory, and effects. Completion of the Doctor of Philosophy degree requires 87 hours of graduate study beyond the baccalaureate degree or 60 hours beyond the Master of Arts degree, including 12 hours dedicated to a traditional research-based dissertation.

The Ph.D. in Mass Communications at Texas Tech focuses on the integration of different approaches to the study of mass communications and of all media of mass communications. While coursework may concentrate in the areas of advertising, electronic media, journalism or public relations, each student is required to acquire at least some background in all areas of mass communications and some familiarity with all media of mass communications.