Mar 28, 2024  
2022-2023 Undergraduate and Graduate Catalog 
    
2022-2023 Undergraduate and Graduate Catalog [ARCHIVED CATALOG]

Area of Marketing and Supply Chain Management


 

Sreedhar Madhavaram, Ph.D., Area Coordinator

Alumni Professor: Madhavaram
Hoskins Professor: John-Mariadoss
James L. Johnson Chair: Dass
Malouf Professor: Arnett
Minnie Stevens Piper Professor: Laverie
United Supermarkets Professor: Madhavaram
Professors: Arnett, Dass, Duhan, Laverie, Madhavaram
Associate Professors: John-Mariadoss, Popovich
Assistant Professors: Anand, Fotheringham, Krotz, Noriega, Prichard, Rabino, Swaminathan, Taylor, Wiseman
Professors of Practice: Parvatiyar, Villegas
Associate Professors of Practice: Fish, Valentine
Assistant Professors of Practice: Belford, Harper, Marin Melo
Lecturers: Davis, Phillips

CONTACT INFORMATION: 241 Business Administration | Box 42101 | Lubbock, TX 79409-2101 | T 806.834.3162 | F 806.834.1572

About the Area

The Area of Marketing and Supply Chain Management supervises the following degree programs:

Undergraduate Program

The undergraduate programs in marketing and supply chain offer solid curricula and learning experiences that prepare students for success. Both majors are designed to provide students with an understanding of the cutting-edge ideas and practices that will not only prepare them for their first positions but will also give them the foundations needed to advance in the future. The marketing degree offers a concentration in sales.

A grade of B or better in MKT 3350  is required to progress as a marketing major.

Undergraduate Program Offerings, Course Descriptions & Curricular Tables

(Click on program for curricular table.)

Programs

    Bachelor’sUndergraduate Certificate

    Courses

      MKT - Marketing (Undergraduate Courses)MKT - Marketing (Graduate Courses)SCM - Supply Chain Management (Undergraduate Courses)